Affichage des articles dont le libellé est Topics. Afficher tous les articles
Affichage des articles dont le libellé est Topics. Afficher tous les articles

samedi 12 novembre 2016

Idea Starters: 20 Phrases to Help You Come Up With Topics to Write About



alt="Idea Starters: 20 Phrases to Help You Come Up With Topics to Write About" src="http://whsr.webrevenueinc1.netdna-cdn.com/wp-content/uploads/2014/06/clustering2-e1401783274868-500x330_c.jpg" />

Does your brain hurt from coming up with new ideas for your blog? Whether you are the writer and idea starter or you assign topics to other people, href="http://www.webhostingsecretrevealed.net/blog/blogging-tips/how-to-come-up-with-a-new-idea-for-your-blog-every-day/" target="_blank">coming up with topics every day or sometimes several topics per day can drain the most creative of spirits.

In The Artist’s Way, a guide to freeing your creativity, author Julia Cameron refers to that drained feeling as the “creative well” being empty. There are a number of things you can do to refill your well, and we talk about them in href="http://www.webhostingsecretrevealed.net/blog/blogging-tips/10-ways-to-overcome-writers-block-when-blogging/" target="_blank">10 Ways to Overcome Writer’s Block When Blogging, but one of the easiest ways to come up with ideas when you don’t think you have anything left to give is to use idea starters.

An idea starter is also called a prompt. It is simply a phrase that is meant to jog your brain and get your creative juices flowing. When you are at a loss for ideas, you can turn to these prompts and come up with something to write about. In addition, these prompts use good SEO and attention-grabbing methods as described in Jerry Low’s href="http://www.webhostingsecretrevealed.net/blog/inbound-marketing/headlines-writing-guides/" target="_blank">35 Headline Samples From The A-List Bloggers.

20 Prompts – New Ideas for Your Articles!

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For the prompts below, you will take the title and fill in the blank. This will serve as your idea for a new article. There are hundreds of ways to finish each prompt. Even if you’re at a loss for new ideas, with these prompts, you’ll never face that problem again.

1. A Beginner’s Guide to ___________

Fill in the prompt above with a topic that someone who doesn’t understand your blog subject at all. For example, if you run a blog about baking cakes, then the above prompt might become: A Beginner’s Guide to Smooth Icing.

2. Top 5 Ways to __________

This title is general enough that you could write on any topic from beginner to intermediate to advanced. For example, if your blog is about garage door openers, then you might write an article titled Top 5 Ways to Keep Your Garage Door Opener in Working Order.

3. How to Prevent __________

This title prompt is a call to action. There is something in your niche that is worrisome to readers. What is it? If your blog is about action movies, then this title might become: How to Prevent Action Movie Burnout.

4. What __________ Should Know About __________

This headline is an attention grabber for a specific audience. You will fill the first blank in with your target demographic and the second with the topic. So, if you own a car rental agency, you might write: What Vacationers Should Know About Getting the Best Rental Rates on Passenger Vans.

5. Special Report on What _________ Think About __________

Case studies and special reports lend an air of authority to your site. Let’s say your site is about herbal remedies for dogs. You might turn this headline into something like this: Special Report on What Dog Owners Think About Milk Thistle for Liver Function.

6. 10 Lies You’ve Been Telling Yourself About __________

This is a warning style headline. It draws the reader in because she wants to know what she’s been doing wrong. One example might be a dating website. The headline would become something like: 10 Lies You’ve Been Telling Yourself About Why You’re Still Single.

7. Best Ways to Stay Safe During __________

This type of headline follows the same idea as a warning. It plays on our sense of wanting to be safe, smart, and happy. Let’s use the example of a security company. The article might become: Best Ways to Stay Safe During a Home Invasion.

8. 4 Stages to Gaining __________

This is a how-to type headline but with a specific number of steps for getting from A to Z. So, a construction company might write on something like: 4 Stages to Gaining a Completely Waterproof Basement.

9. Why You Should Steer Clear of __________

This is another warning to the reader. You can fill in the blank with just about any topic imaginable. If you are an SEO specialist, you might turn that title into: Why You Should Steer Clear of Paying for Search Engine Placement.

10. Best Tips for Creating __________

This title should be reserved for your very best advice for readers. It should come from an expert interview, personal experience, or scientific research from reputable sources. Let’s say you run a site that sells clothing. You might write the following: Best Tips for Creating the Perfect Outfit for New Year’s Eve.

11. 3 Steps to Learn __________

This title is very versatile. To fill in the blanks for this title, think about what your readers need and want to learn and what special knowledge you have. If you run a cooking school, you might right about: 3 Steps to Learn to Make the Perfect Souffle.

12. Pros and Cons of __________

What are some of the most common pros and cons involved in your industry? If you run a public relations company and you want to reach potential customers, you might write a topic like: Pros and Cons of Print Advertising in Today’s Digital World.

13. All You Need to Know About __________

This is a comprehensive guide-type article. What are the big topics for your site? If you have a site about cats, then you might write something about: All You Need to Know About Introducing a Kitten to Your Other Cats or All You Need to Know about Feline Leukemia.

14. The __________ Guide to __________

Speaking of guides, how can you provide extremely specific advice to your readers that no one else is offering? If you sell sewing supplies, you might write something like: The Teenager’s Guide to Sewing Your Own Prom Dress.

15. Increase Your __________ by __________% with __________.

Play on reader’s desire to improve themselves with this headline. Let’s say you run a site that offers financial planning advice. You might write something like: Increase Your Retirement Portfolio by 50% with Penny Stocks.

16. Fast Relief for __________

If someone is suffering, then what do they desire? That’s right…fast relief. This title meets that need. Let’s use an example of a website parents. You might write something on: Fast Relief for Cholic or Fast Relief for Sore Throats in Kids.

17. Are You Worried About __________?

“Are you” headlines are another way to touch upon a concern your site visitors might have. The article then presents a solution to that concern. So, if you run a site where people discuss political issues, you might write something like: Are you Worried About the Upcoming Election? or Are You Worried About Voting for the Wrong Person? Think like your readers and try to figure out what they are most concerned over.

18. Get __________ Like __________ (famous person)

Another technique is to use the name of a famous person to draw people into the article. Let’s say you run a dieting advice website. You might write something like this: Get Biceps Like Channing Tatum.

19. For People Who __________

This title can cover a wide range of topics. The idea is to fill in the blank with a wish. So, you might write something like: For People Who Want to Lose 30 Pounds or For People Who Want to Improve Their Golf Swing.

20. 20 Proven Ways to __________

You are offering value with this type of title. These ways are “proven” and the experts recommend them or you’ve tested them yourself. For a site about writing, you might come up with: 20 Proven Ways to Finish Your First Novel.

Don’t be afraid to add to the titles, but try to keep them under 10 words or you risk losing the reader’s attention. Extremely long titles also look strange in mobile devices. According to href="http://www.pewinternet.org/2013/09/16/cell-internet-use-2013/" target="_blank">Pew Internet Research, two-thirds of cell phone users go on the Internet. Keep that in mind as you formulate an interesting but short title. So Top 5 Ways to Bake a Cake, could be expanded to Top 5 Ways to Bake the Perfect Cake.

Emergency Technique to Find an Idea

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If you’ve tried each of the writing prompts above and still don’t have a solid idea to write about, try a free association technique called clustering. Celestine Chua, founder of Personal Excellence, recommends the clustering technique in her article href="http://personalexcellence.co/blog/25-brainstorming-techniques/" target="_blank">25 Useful Brainstorming Techniques. This is a technique I have used successfully myself to come up with ideas for research paper topics, article ideas and even to work on scenes for novels. It is simple, yet effective. Here is how it works:

  • Grab a large piece of poster board or find a white board to write on.
  • Close your eyes for a moment and free your mind of distractions.
  • Now, start writing! Write the first thing that comes to your mind in a circle in the center of your board.
  • Write the next word that comes to mind in a circle that comes off the main circle, like in the image below.
  • Continue, creating more and more clusters of circles until you have a train of thought or several going.

Now, step back and look at your cluster. Can you come up with an idea from what you’ve written? Look for patterns and big ideas. If you are still stuck after trying this exercise, enlist the help of others either via a virtual meeting or in person. Repeat this exercise, but allow everyone to throw out ideas that add to the clusters.

By using the prompts above and this clustering exercise, you should be shaking off any lack of creativity and hit on that brilliant idea that will drive readers to your site and keep them there.


Page 13 – Web Hosting Secret Revealed




5 Creative Ways to Find Blog Topics for Clients



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It happens to every blogger: writer’s block – that period of time when you can’t find words or topics to write about. When you are writing multiple blogs on a specialty topic, it can be even more challenging to come up with new and interesting topics on a regular basis. For professional bloggers, this is more than just a problem of being stuck; it can threaten our very living. (If you’re still trying to make the switch href="http://www.webhostingsecretrevealed.net/blog/blogging-tips/from-blogger-to-freelance-writer/" target="_blank">from blogger to freelance writer, here are href="http://www.webhostingsecretrevealed.net/blog/web-copy-writing/10-resources-for-finding-freelance-writing-work/" target="_blank">10 resources for finding freelance work.)

The good news? There are some solid strategies for finding new and relevant topics in your niche and create great article ideas. Here are 5 outside-the-box tips for finding blog and article topics for your clients.

Tip #1: Keep Abreast of Financial, Political and Other “Unrelated” News

Sooner or later, the news covers everything even if your particular topic is not frequently discussed.

Go to Google and search your generic topic under “News” and you’ll see relevant articles in other areas. Financial news is great because it reviews stocks in all kind of industries. For example, I recently saw an article in MSN Money about McDonald’s losing its appeal among both millennials and children, which relates to the real food news I write about on a weekly basis and my editor’s interest in McDonald’s place in our society.

Another key thing to keep in mind is elections.

As November approaches, certain topics will crop up that can have bearing on your topic. Right now, hot election topics include the future of net neutrality and GMO labeling initiatives in more states. Last year, the legalization of marijuana was a a big issue. I write about a very difficult, finely niched topic for a client – retail sales tax –  and last year’s legislation allowed me to address the issue twice in blog posts, even though you might not think of that topic when writing about taxes!

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You should also be following sites like href="http://mashable.com/" target="_blank">Mashable.com, which reports on social media from all kinds of niches. Today, for example, they have an article entitled, “href="http://mashable.com/2014/09/13/scottish-independence-movement-unites-the-usually-contentious-uk-media/" target="_blank">The British Media Has Been Totally Freaking Out Over Scottish Independence.” My first idea, as a fan of the show “Outlander,” was how that article could neatly tie in with the successful Starz series about Scottish Highlanders struggling under British rule for an entertainment blogger with just a little creative brainstorming.

Tip #2: Follow Related Industries of Both Supporters and Opponents

You’ve probably set up href="http://www.searchenginejournal.com/the-ninjas-guide-to-google-alerts/48068/" target="_blank">Google Alerts for your niche topics, but start to think about the publications, periodicals, community and events that affect your niche even remotely.

It’s key to know the top thought leaders, publications, websites, companies and products that both serve and oppose your niche and follow them closely. I follow Robyn O’Brien, author of “The Unhealthy Truth,” who writes about the real food movements, allergies and GMOs. She is a source of information in looking at the GMO labeling battle from a Wall Street background. She just wrote a unique perspective on the acquisition of Non-GMO Annie’s Homegrown brand by pro-GMO company General Mills. While many people are outraged and boycotting Annie’s, she makes the case for watching what happens and considering the effect Annie might have moving GM in the right direction. I also follow blogs about from corporate agricultural groups which many in this field view as the “enemy camp.” I’ve found information that can easily be directly quoted for my community at Mamavation. For example, one periodical did an interview with Hilary Clinton regarding her support for GMOs at a recent conference. I used her own quote to write about hopeful presidential candidates stance on this hot topic.

Tip #3: Google Search Drop Down

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Go to Google and type in your niche, and you will see list of the most common searches come up.

This is an easy way not only to find topics but to also get an idea of good terms for SEO. Try both short terms and long tail phrases. For example, if I type “nontoxic”, result #3 is “non toxic nail polish.” I already know this is a concern for my community because they are difficult to find and none that I know of are 100% perfect. Since many women who read the blog I work for are concerned about both toxins and style, this is a natural topic to pitch my boss.

If I type “gluten free,” “gluten free beer” is my 2nd suggestion, which tells me that adults new to the diet are struggling to find gluten free beers. I also know that a thought leader in the clean food world, Vani Hari, aka “Food Babe,” recently did an expose over the summer on high fructose corn syrup hidden in popular beers. Another blogger shared a recent article about a study that found plastics in German beers. Put them all together and I have a great article about beer dangers and how to find a safe, gluten-free solution for a timely search engine worthy post. Your interaction with communities in the niche are crucial for finding those articles.

Tip #4: Research Conferences and Events

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Find out all the conferences and events in your niche and see what they are speaking about. You can get a lot of great ideas as well as discover thought leaders by looking at large scale conference and event agendas. Seek out the smaller events, too, for finely targeted niches. I wrote for an automotive client last year, an industry I know very little about. Looking through calendars of events gave me a number of topic ideas, including one about the anniversary of Corvette. It turned out my first article coincided with that vehicle’s 60th anniversary, so I wrote a tribute that celebrated the car’s history, explored the reason behind its allure and revealed its link to NASA. Then I wrapped up with a teaser about the new Corvette, and that gave me fodder for the next article. Because car (and Corvette) enthusiasts are very passionate, looking at a small event gave me the idea for a very well received article.

Tip #5: Mining Entertainment & Documentaries for Ideas

As mentioned in tip #1, political events listed on a social media news site spawned an idea for an article about a TV show, but the reverse is true as well! Keep your nose to the ground on upcoming book releases, documentaries on networks from HBO to PBS, and fictional movies – especially if they focus on a particular real life topic. You can also search upcoming books by going to Amazon and searching your topic in “Books.” Once you do that, sort by publication date and make sure you select “Hardcover” as well, so you see the books that are going to be newly published, rather than release dates for Kindle or paperback. For example, I just did a search for “autism” for my own blog and found that a book is coming out about Vitamin D deficiency and autism. While that’s a controversial topic, a post on Vitamin D benefits, deficiencies and how to safely give it to your family would be a perfect pitch for at least 2 of my gigs – and it’s timely now that we are going into winter, when people get less sun exposure and therefore less of this nutrient. Timing your post with the release of the show, book or movie will give it a better chance to trend well. (Remember to use relevant hashtags.)

Sharing with Your Client

Once you have a group of ideas organized, don’t just email the topics to your editor or client.

Have a meeting – in person or via phone or Skype – and bounce them back and forth. This will not only ensure that your editor is on board and your ideas are properly aligned, it can easily turn into a creative brainstorming session. You may show up with 8 ideas and walk away with 20 or more topics to add to your editorial calendar. You may even find things to write about on your own blog.

Need more ideas? Here are href="http://www.webhostingsecretrevealed.net/blog/blogging-tips/10-ways-to-generate-original-blog-content/" target="_blank">10 more ways to generate original blog content.

 


Page 12 – Web Hosting Secret Revealed